Tips for Selling K-Guard Gutter Systems This Spring

By | Business, Food for thought, Gutter, Tips

K-Guard gutter guards have achieved a reputation in the market for the quality service they offer homeowners, and this makes them profitable products for dealers. However, getting the right leads and making sales is not usually easy, especially for a first-time K-Guard dealer. Many other brands out there promote their gutter guards as the best, which makes a dealer’s work that much harder. The beginning of the spring season is an excellent opportunity for K-Guard gutter dealers because homeowners are looking for ways to prevent clogs in their gutter systems. Even then, learning a few tricks on how to sell gutter leaf-free systems helps. 

Nail the Product Presentation

A customer must understand why he or she needs to invest in gutter guards. The way that a dealer presents their K-Guard gutter guards will make a difference. Customers should have compelling reasons to call and order K-Guard systems. K-Guard provides leaf-free gutter guards that improve the exterior drainage of a property. The guards are fully-integrated into the gutter, allowing water to flow through but not leaves or other large debris. gutter guard shutterstock_552808168-e1517333949311

A dealer should explain to customers how K-Guard gutters are designed to save a home from leaking roofs, rotting fascia boards, and blocked downspouts. Spring season means a lot of leaves and other plant debris end up on roofs. When all this dirt accumulates, it clogs the gutter system such that when the rain comes, water does not flow as required, leading to the issues mentioned. Explaining this to customers gives them a sense of how much they need gutter guards.

Time the Marketing Right

A K-Guard dealer should start marketing to potential customers well in advance. Gutter guards are effective in the spring because that is when leaves shed a lot and end up in the gutters and downspouts. For this reason, a dealer should begin placing ads, whether online, print or TV at least five weeks before the buying season. This timeframe is enough to convince customers why they cannot afford to get through spring without K-Guard clog-free gutter guards. Promoting gutter systems to customers early on gives them a chance to know more about K-Guard products before buying them. Early purchases allow customers to make any adjustments to their systems before the season begins.

Offer Deals

Every dealer knows that discounts, coupons, and other offers work well when trying to drum up businesses. Some dealers have financing options available for particular demographics. Others give discounts to senior citizens. A dealer can also offer bundled specials that include a variety of products and services. One common offer from K-Guard dealers is free estimates for customers. Additionally, dealers can offer discounts on installation services for every purchase. A dealer should analyze the local competition and try to entice homeowners with better offers.

The seamless integration of K-Guard gutter guards is what makes them superior to other products. K-Guard systems are built to be efficient at keeping leaves and debris out of the gutters. The construction of the gutter guard guarantees durability and minimal maintenance for homeowners. All these are characteristics that a K-Guard dealer can point out to customers when selling K-Guard gutter systems.

Tips for Selling K-Guard Leaf Free Gutter Guards in the New Year

By | Business, Gutter, Tips

The start of a new year presents the perfect opportunity to set sales goals. When you know you’re offering a high-quality product that provides real value for your customers, it’s easier to convert potential customers into buyers. Here are some smart sales tips to help you boost business and provide your customers with a top quality gutter system this year.gutter guard DeathtoStock_Meticulous-09-e1513264038326

Explain the Benefits

Make those new year sales by clearly explaining the benefits of the K-Guard gutter guard system to customers. If they’ve never considered a system like this, then they may not be familiar with how the product works and what it can do for their homes. Once customers learn more about the product, they’re likely to see how valuable and worthwhile it is for their home.

The K-Guard gutter system is extremely durable and made to fit most homes. It is affordable, easy to install, and easy to maintain. This system will replace any existing gutter system for nearly the same price as a conventional topper product. One of the biggest benefits that customers find so attractive is that they don’t require regular cleaning and maintenance. Many homeowners think they have to have their gutters cleaned out regularly, so a new gutter system won’t make much of a difference. With the K-Guard system, this isn’t the case. Let potential customers know right away that they’ll no longer have to have the added expense and inconvenience of gutter cleaning. Whether they pay someone else or do it on their own, the hassle of regular cleanings will be eliminated. This is one of the most attractive features for homeowners seeking a smart and affordable solution.

Presenting all of these facts to customers clearly and concisely will help them to see why K-Guard gutter guards are a great choice.

Show the Product

Many homeowners are savvy about purchasing products and services today. They want to know the facts and be sure that it’s the right choice for their home before they part with their hard-earned money. They may not be convinced to buy a product just because you’ve suggested or recommended it to them.

Many clients need to actually see the product to understand its real value. Show them the product while explaining how it works and what it does for their gutters. Use photos or videos you may have of the K-Guard gutter system that you’ve installed so that they can get a clear picture of the product in action. For many potential customers, seeing the benefits is believing that it will work well for them, too.

Start Planning Now

While many of your clients may not be focused on their gutters at this time of the year, you still need to be focused on making those winter sales. Start thinking about how you can meet your sales goals by coming up with a basic plan. The new year presents a great opportunity to increase your sales and have more satisfied customers. Create a sales pitch that’s effective, easy for clients to understand, and demonstrates the exceptional value of the K-Guard gutter system. By starting now, you’ll be ready to boost your K-Guard gutter system sales in the weeks and months ahead.

Interested in becoming a K-Guard dealer? Learn more here.